Barberino’s brings the authentic Italian barbershop tradition into the present day. Founded in 2015 in Milan, it now counts over 15 locations across Italy and four in New York, with a mission to create the Italian-style male wellness experience through rituals, products and services built around self-care.

Combining today’s tools with yesterday’s authenticity, every shop offers haircuts, traditional hot-towel shaves, beard and face treatments, a full range of grooming products and selected niche fragrances. Time is true wealth: set some aside for yourself.